Monday, June 29, 2009

Mass Customization

A few years ago I worked for the manufacturing department of an awesome retail chain. One of the departments I oversaw was the department that made the custom picture frames sold at the retail outlets. Each day we would produce some 2000 unique frames. Each one would be made from the moulding of the customer's choosing and to the size of the customer's individual need. The business world term for this is "mass customization". Every customer got exactly what he or she wanted or was willing to pay for. Americans love uniqueness. We love to have something made just for us, just the way we ordered.

We tell people that God has a unique plan and purpose for each individual life. And it is true that an infinite God has infinite ways to accomplish His purpose in our lives. But many wait on the sidelines for a revelation of this individual plan and purpose before doing anything for the cause of Christ. As much as we don't want to admit it, much of God's will is general and applies to every believer. Love God with all your heart, soul, mind , and spirit applies to everybody. So does love your neighbor as yourself. That one is all encompassing and pretty much is a lifetime's work for any of us. So what if you don't get a clear audible voice telling you to go to Africa or to study music at a certain school. You already have more than a lifetime of work ahead of you. Just start doing it. Don't wait for God's mass customization of his will.

No comments: