Monday, September 24, 2012

Viral

Leonard Sweet's book Viral was a real help to me. I am a middle-aged pastor and much of communicating the gospel to this generation who sees Church as either unimportant or evil is quite mind-boggling to me. Sweet's breakdown between Gutenbergers (me) and Googlers (everyone younger than me) helped illuminate some of the fundamental differences in how differently the generations receive and process information and truth. I think this book would be equally helpful to a young person who is mystified by the older generation's attachment to things such as organizations and committee meetings.
"I received this book for free from WaterBrook Multnomah Publishing Group for this review."